Meta fees
Meta charges for each delivered message based on its category. Messages from your customers are always free, and the first 1,000 service replies per month per number are free under current Meta policy.
Free tool
Official WhatsApp cost calculator for Saudi Arabia
See what you pay each month for Meta messages and the platform subscription, before and after VAT. Change the numbers to match your business and the result updates instantly.
- Meta rates for Saudi Arabia (October 2026)
- Before and after VAT
- No sign-up needed
Calculate your monthly cost
Your approximate monthly cost
- Marketing messages (Meta)
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- Utility messages (Meta)
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- Authentication messages (Meta)
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- Service replies beyond the free 1,000 (Meta)
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- Total Meta fees
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- Watsio subscription
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- Total before VAT
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- VAT 15%
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- Monthly total
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You pay Meta fees to Meta directly, with no margin from Watsio. Rates are approximate, based on Meta's Saudi Arabia rates from 1 October 2026 (about SAR 0.22 per marketing message and SAR 0.04 per utility or authentication message), and change every quarter. Your actual rate appears in WhatsApp Manager.
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Platform subscription
One price for the whole account, not per user, and annual billing saves 20%. Plans differ in contacts, team size, campaigns and AI (compare plans).
Money-saving tip
Replying within 24 hours to a customer who came from a Click-to-WhatsApp ad opens a free window of up to 7 days with no Meta fees. Sending only to customers who are actually interested also costs less than sending to everyone.
More details in our article on WhatsApp API pricing in Saudi Arabia. Rates are sourced from Meta's pricing page. Rates last updated: November 2026.
Frequently asked questions
Are the calculator's rates accurate?
They're approximate. They're based on Meta's Saudi Arabia rates from 1 October 2026, and Meta changes its rates every quarter. Your account's actual rate appears in WhatsApp Manager.
Who pays the Meta fees?
With Watsio, you pay them to Meta directly, and Watsio adds no margin. The platform subscription is separate.
Do messages my customers send me cost anything?
No. Inbound messages from your customers are always free.
How many customers can I message on day one?
New accounts start at 250 unique customers per 24 hours for conversations you start. Meta then raises the limit to 2,000, 10,000, 100,000 and unlimited as your quality and usage grow.
Try Watsio and see your real cost
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